Skill · em Marketing e negócio

app-store-optimization

Complete App Store Optimization (ASO) toolkit for researching, optimizing, and tracking mobile app performance on Apple App Store and Google Play Store

Procedência

Origem: davila7/claude-code-templates
Caminho: cli-tool/components/skills/business-marketing/app-store-optimization
Versão fixada: 57f899e5394bb8ca166f38eacae8f0853cbfe033
Licença: MIT
Espelhado em 25/09/2026
7 downloads no Claude Code Templates (lido em 25/09/2026)

Antes de instalar

13 arquivos · 216,5 KB · inclui 8 scripts que executam: ab_test_planner.py, aso_scorer.py, competitor_analyzer.py, keyword_analyzer.py, launch_checklist.py, localization_helper.py, metadata_optimizer.py, review_analyzer.py

Instalar na sua CLI

O comando baixa a versão fixada (commit 57f899e) direto da origem, para a pasta que a CLI lê. Precisa de curl (macOS e Linux); no Windows não há comando, porque o Rook Labs é para macOS.

Claude Code

Neste projeto: instala em .claude/skills/app-store-optimization/.

d=".claude/skills/app-store-optimization"
u="https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/cli-tool/components/skills/business-marketing/app-store-optimization"
curl -fsSL --create-dirs \
  -o "$d/SKILL.md" "$u/SKILL.md" \
  -o "$d/ab_test_planner.py" "$u/ab_test_planner.py" \
  -o "$d/aso_scorer.py" "$u/aso_scorer.py" \
  -o "$d/competitor_analyzer.py" "$u/competitor_analyzer.py" \
  -o "$d/expected_output.json" "$u/expected_output.json" \
  -o "$d/HOW_TO_USE.md" "$u/HOW_TO_USE.md" \
  -o "$d/keyword_analyzer.py" "$u/keyword_analyzer.py" \
  -o "$d/launch_checklist.py" "$u/launch_checklist.py" \
  -o "$d/localization_helper.py" "$u/localization_helper.py" \
  -o "$d/metadata_optimizer.py" "$u/metadata_optimizer.py" \
  -o "$d/README.md" "$u/README.md" \
  -o "$d/review_analyzer.py" "$u/review_analyzer.py" \
  -o "$d/sample_input.json" "$u/sample_input.json" \
  -o "$d/LICENSE" "https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/LICENSE"

Global: instala em ~/.claude/skills/app-store-optimization/.

d="$HOME/.claude/skills/app-store-optimization"
u="https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/cli-tool/components/skills/business-marketing/app-store-optimization"
curl -fsSL --create-dirs \
  -o "$d/SKILL.md" "$u/SKILL.md" \
  -o "$d/ab_test_planner.py" "$u/ab_test_planner.py" \
  -o "$d/aso_scorer.py" "$u/aso_scorer.py" \
  -o "$d/competitor_analyzer.py" "$u/competitor_analyzer.py" \
  -o "$d/expected_output.json" "$u/expected_output.json" \
  -o "$d/HOW_TO_USE.md" "$u/HOW_TO_USE.md" \
  -o "$d/keyword_analyzer.py" "$u/keyword_analyzer.py" \
  -o "$d/launch_checklist.py" "$u/launch_checklist.py" \
  -o "$d/localization_helper.py" "$u/localization_helper.py" \
  -o "$d/metadata_optimizer.py" "$u/metadata_optimizer.py" \
  -o "$d/README.md" "$u/README.md" \
  -o "$d/review_analyzer.py" "$u/review_analyzer.py" \
  -o "$d/sample_input.json" "$u/sample_input.json" \
  -o "$d/LICENSE" "https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/LICENSE"

Codex

Neste projeto: instala em .agents/skills/app-store-optimization/.

d=".agents/skills/app-store-optimization"
u="https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/cli-tool/components/skills/business-marketing/app-store-optimization"
curl -fsSL --create-dirs \
  -o "$d/SKILL.md" "$u/SKILL.md" \
  -o "$d/ab_test_planner.py" "$u/ab_test_planner.py" \
  -o "$d/aso_scorer.py" "$u/aso_scorer.py" \
  -o "$d/competitor_analyzer.py" "$u/competitor_analyzer.py" \
  -o "$d/expected_output.json" "$u/expected_output.json" \
  -o "$d/HOW_TO_USE.md" "$u/HOW_TO_USE.md" \
  -o "$d/keyword_analyzer.py" "$u/keyword_analyzer.py" \
  -o "$d/launch_checklist.py" "$u/launch_checklist.py" \
  -o "$d/localization_helper.py" "$u/localization_helper.py" \
  -o "$d/metadata_optimizer.py" "$u/metadata_optimizer.py" \
  -o "$d/README.md" "$u/README.md" \
  -o "$d/review_analyzer.py" "$u/review_analyzer.py" \
  -o "$d/sample_input.json" "$u/sample_input.json" \
  -o "$d/LICENSE" "https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/LICENSE"

Global: instala em ~/.agents/skills/app-store-optimization/.

d="$HOME/.agents/skills/app-store-optimization"
u="https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/cli-tool/components/skills/business-marketing/app-store-optimization"
curl -fsSL --create-dirs \
  -o "$d/SKILL.md" "$u/SKILL.md" \
  -o "$d/ab_test_planner.py" "$u/ab_test_planner.py" \
  -o "$d/aso_scorer.py" "$u/aso_scorer.py" \
  -o "$d/competitor_analyzer.py" "$u/competitor_analyzer.py" \
  -o "$d/expected_output.json" "$u/expected_output.json" \
  -o "$d/HOW_TO_USE.md" "$u/HOW_TO_USE.md" \
  -o "$d/keyword_analyzer.py" "$u/keyword_analyzer.py" \
  -o "$d/launch_checklist.py" "$u/launch_checklist.py" \
  -o "$d/localization_helper.py" "$u/localization_helper.py" \
  -o "$d/metadata_optimizer.py" "$u/metadata_optimizer.py" \
  -o "$d/README.md" "$u/README.md" \
  -o "$d/review_analyzer.py" "$u/review_analyzer.py" \
  -o "$d/sample_input.json" "$u/sample_input.json" \
  -o "$d/LICENSE" "https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/LICENSE"

Antigravity

Neste projeto: instala em .agents/skills/app-store-optimization/.

d=".agents/skills/app-store-optimization"
u="https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/cli-tool/components/skills/business-marketing/app-store-optimization"
curl -fsSL --create-dirs \
  -o "$d/SKILL.md" "$u/SKILL.md" \
  -o "$d/ab_test_planner.py" "$u/ab_test_planner.py" \
  -o "$d/aso_scorer.py" "$u/aso_scorer.py" \
  -o "$d/competitor_analyzer.py" "$u/competitor_analyzer.py" \
  -o "$d/expected_output.json" "$u/expected_output.json" \
  -o "$d/HOW_TO_USE.md" "$u/HOW_TO_USE.md" \
  -o "$d/keyword_analyzer.py" "$u/keyword_analyzer.py" \
  -o "$d/launch_checklist.py" "$u/launch_checklist.py" \
  -o "$d/localization_helper.py" "$u/localization_helper.py" \
  -o "$d/metadata_optimizer.py" "$u/metadata_optimizer.py" \
  -o "$d/README.md" "$u/README.md" \
  -o "$d/review_analyzer.py" "$u/review_analyzer.py" \
  -o "$d/sample_input.json" "$u/sample_input.json" \
  -o "$d/LICENSE" "https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/LICENSE"

Global: instala em ~/.gemini/antigravity-cli/skills/app-store-optimization/.

d="$HOME/.gemini/antigravity-cli/skills/app-store-optimization"
u="https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/cli-tool/components/skills/business-marketing/app-store-optimization"
curl -fsSL --create-dirs \
  -o "$d/SKILL.md" "$u/SKILL.md" \
  -o "$d/ab_test_planner.py" "$u/ab_test_planner.py" \
  -o "$d/aso_scorer.py" "$u/aso_scorer.py" \
  -o "$d/competitor_analyzer.py" "$u/competitor_analyzer.py" \
  -o "$d/expected_output.json" "$u/expected_output.json" \
  -o "$d/HOW_TO_USE.md" "$u/HOW_TO_USE.md" \
  -o "$d/keyword_analyzer.py" "$u/keyword_analyzer.py" \
  -o "$d/launch_checklist.py" "$u/launch_checklist.py" \
  -o "$d/localization_helper.py" "$u/localization_helper.py" \
  -o "$d/metadata_optimizer.py" "$u/metadata_optimizer.py" \
  -o "$d/README.md" "$u/README.md" \
  -o "$d/review_analyzer.py" "$u/review_analyzer.py" \
  -o "$d/sample_input.json" "$u/sample_input.json" \
  -o "$d/LICENSE" "https://raw.githubusercontent.com/davila7/claude-code-templates/57f899e5394bb8ca166f38eacae8f0853cbfe033/LICENSE"

Peça ao Rook

Já usa o Rook Labs? Cole no chat do Rook: instale a skill https://rooklabs.sh/marketplace/cct.app-store-optimization

Prévia do SKILL.md

---
name: app-store-optimization
description: Complete App Store Optimization (ASO) toolkit for researching, optimizing, and tracking mobile app performance on Apple App Store and Google Play Store
---

# App Store Optimization (ASO) Skill

This comprehensive skill provides complete ASO capabilities for successfully launching and optimizing mobile applications on the Apple App Store and Google Play Store.

## Capabilities

### Research & Analysis
- **Keyword Research**: Analyze keyword volume, competition, and relevance for app discovery
- **Competitor Analysis**: Deep-dive into top-performing apps in your category
- **Market Trend Analysis**: Identify emerging trends and opportunities in your app category
- **Review Sentiment Analysis**: Extract insights from user reviews to identify strengths and issues
- **Category Analysis**: Evaluate optimal category and subcategory placement strategies

### Metadata Optimization
- **Title Optimization**: Create compelling titles with optimal keyword placement (platform-specific character limits)
- **Description Optimization**: Craft both short and full descriptions that convert and rank
- **Subtitle/Promotional Text**: Optimize Apple-specific subtitle (30 chars) and promotional text (170 chars)
- **Keyword Field**: Maximize Apple's 100-character keyword field with strategic selection
- **Category Selection**: Data-driven recommendations for primary and secondary categories
- **Icon Best Practices**: Guidelines for designing high-converting app icons
- **Screenshot Optimization**: Strategies for creating screenshots that drive installs
- **Preview Video**: Best practices for app preview videos
- **Localization**: Multi-language optimization strategies for global reach

### Conversion Optimization
- **A/B Testing Framework**: Plan and track metadata experiments for continuous improvement
- **Visual Asset Testing**: Test icons, screenshots, and videos for maximum conversion
- **Store Listing Optimization**: Comprehensive page optimization for impression-to-install conversion
- **Call-to-Action**: Optimize CTAs in descriptions and promotional materials

### Rating & Review Management
- **Review Monitoring**: Track and analyze user reviews for actionable insights
- **Response Strategies**: Templates and best practices for responding to reviews
- **Rating Improvement**: Tactical approaches to improve app ratings organically
- **Issue Identification**: Surface common problems and feature requests from reviews
…

Ver todo o marketplace